planning N’ plotting - OK, label me an entreprenuer...now what
Read about some thoughts by our C.E.O.

Deric Fok - Fresh Marketing Thinking
Views about marketing from our business consultant Deric Fok

The Art of Design
Views about designing and creating from our creative consultant Kenneth Cheow (site is mainly in Mandarin)

The Problem:

Traditional Interior Design (ID)/CAD software are expensive and complex to use. Most Small & Medium Enterprises (SME) in the interior design industry often do not use any ID/CAD application for the same reasons. Normal everyday Users do not have the ability to visualize their renovation projects without the help of a professional to create the designs for them. The process of rearranging or redesigning the project is also tedious as collaboration tools between professionals and buyers are lacking. Users more often than not will get to 'visualize' only the end phase of the design. Furniture buyers also do not have any tools available to them to visualize how the product will fit in their "space".

The Solution:

Hence comes "roo.my" that will provide the perfect solution to the above problems, whereby:

1. roo.my is FREE, easy and fun to use to the everyday user.

2. ID professionals will also be able to use the solution (at very competitive cost) with their walk-in customers and the design process will be very quick and easy.

3. Users will be able to design their own renovation projects before hand and pass it to their contractor/professional ID. Collaboration between buyer and service provider will be greatly enhanced.

4. Furniture/Specialty retailers will be able to enhance the purchasing experience by providing buyers with a medium to visualize their product in buyer's own "space"

roo.my is currently under development. Please feel free to visit the website at www.roo.my and leave your comments.